Niquesa Andy Bain luxury branding design

Niquesa | UK

Niquesa celebrates and shares all that is exceptional about Italian syle and character. Founded by the charismatic Luigi Simone de Niquesa, it offers luxury in many forms including hotels, aviation and fine jewellery. Whether visiting one of their boutique hotels or the discrete atelier, the deeply rooted Italian heritage shines through every hand-picked experience.

Following a series of group workshops we defined the Niquesa experience – the passion, the authenticity, the open-arms welcome of Italian hospitality and the handcrafted artisanal approach. This informed every aspect of the brand identity, from the refined logo through to the print techniques and fine papers used across the collateral.

 

PROJECT SCOPE

/ Brand strategy & positioning
/ Brand identity
/ Copy writing
/ Brand guidelines
/ Brochure
/ Website
/ Digital marketing
/ Stationery
/ Printed collateral

Project undertaken whilst Group Creative Director at Latitude, London

Niquesa hotels and jewellery Andy Bain luxury branding design